For Immediate Release
January 29, 2010
Contact Information

Susan Groh
NFL Environmental
(401) 952-0885
Clare Graff
NFL Communications
(212) 450-2435


More than 25,000 Items Donated to Area Schools, NFL Youth Education Towns and Boys & Girls Clubs

( BLACK PR WIRE) January 29, 2010 (Miami) – Thousands of books and pieces of sports equipment were put into the hands of under-served children in the greater Miami area thanks to the efforts of local students. More than 25,000 items were donated.

Dozens of local public and private schools teamed up with the NFL, Miami Dolphins, South Florida Super Bowl Host Committee, Boys & Girls Clubs and the NFL Youth Education Towns (YETs) for a Super Bowl project called Super Kids-Super Sharing. The Miami-Dade Public Schools and the Archdiocese of Miami Schools joined in the effort, as did several private schools.

This grassroots community program started in garages and family rooms earlier this month as students and families gathered up lightly used books, sports equipment and board games to donate. Those items were brought to participating public and private schools during the early weeks of January.

School coordinators and students brought donated items to the NFL YET at Gwen Cherry Park in Miami, as part of the day's NFL PLAY 60 Pro Bowl Community Blitz. Items were sorted then made available through the YET to designated local schools and organizations that serve children in need. Miami Dolphins Wide Receiver Greg Camarillo was on hand to greet and thank students and coordinators.

Since its inception at Super Bowl XXXIV in Atlanta the Super Kids-Super Sharing project has placed tens of thousands of books and pieces of sports equipment into the hands of children in Super Bowl host communities. Miami area schools have enthusiastically supported the project.

Super Kids-Super Sharing is part of the National Football League’s Environmental Program. It teaches children to “recycle” items they no longer need and pass them along to others who can benefit from them.

The NFL Environmental Program plays an active role behind the scenes at Super Bowl and Pro Bowl. In addition to the Super Kids-Super Sharing project, the NFL Environmental Program ensures that tens of thousands of pounds of unserved prepared food from Super Bowl and Pro Bowl events are distributed to local shelters and community kitchens. The Environmental Program is also responsible for recycling cardboard and other materials from Super Bowl and Pro Bowl events and donating building, decorative and office materials to local non-profit agencies. Hundreds of trees are being planted to minimize the environmental impact of Super Bowl and Pro Bowl related events and renewable power will be used at Dolphin Stadium during both games. The NFL Environmental Program is just one of a large number of community events and initiatives developed each year by the NFL to leave a positive legacy in each Super Bowl host community.