For Immediate Release
January 26, 2021
Contact Information

ONE/35
April Monet - april@one35agency.com

BET
Chloe (Williams) Duverge - chloe.duverge@bet.net

CR8 Agency
Vaughn Alvarez - vaughn@cr8agency.com

(BPRW) 22nd ANNUAL SUPER BOWL GOSPEL CELEBRATION RETURNS SATURDAY, FEBRUARY 6TH AT 8/7C ON BET

HOSTED BY NATIONAL RADIO & TV PERSONALITY RICKEY SMILEY

(Black PR Wire) NEW YORK, NY - For the eighth consecutive year, the 22nd Annual Super Bowl Gospel Celebration will air on BET during Super Bowl LV week on Saturday, February 6th at 8/7c.

 The theme "Nothing Can Stop Us" is the inspirational message for this highly anticipated night of praise and worship during Super Bowl LV. This year's event will be hosted by national radio and TV personality Rickey Smiley and feature performances by The NFL Players Choir, Erica Campbell, Voices of Fire presented by Pharrell Williams, PJ Morton, Kierra Sheard, Koryn Hawthorne, Zacardi Cortez, and an exclusive performance by gospel music pioneer and living legend John P. Kee. Additionally, the show will feature appearances from NFL players Desean Jackson-Philadelphia Eagles WRand Dak Prescott - Dallas Cowboys QB.

The Super Bowl Gospel Celebration will present Houston Texans QB Deshaun Watson with this year's "Faith In Action Award." The son of a courageous cancer survivor, Watson is one of the NFL's youngest philanthropists and is committed to causes that support families and youth in underserved communities.

In collaboration with the Super Bowl Gospel Celebration, the American Cancer Society will highlight the need to eliminate barriers to prevention and treatment in the black community during the broadcast. African Americans have the lowest survival rate for most cancers, and the pandemic has caused a devastating drop in cancer screenings. Viewers will be encouraged to donate during the show on BET by texting HOPE to 20222 to donate $10 to the American Cancer Society.

Originating at Super Bowl XXXIII in 1999, the annual event joins key NFL Players, top Gospel/Contemporary Christian, and mainstream GRAMMY® Award-winning artists, and special guests all on one stage to bring audiences an evening of uplifting music and inspirational messages.

Super Bowl Gospel Celebration (SBGC) is the largest multicultural event during the Super Bowl weekend. In its 22-year run as an NFL-sanctioned event, SBGC has featured artists including Patti LaBelle, Yolanda Adams, Gladys Knight, Natalie Grant, Mary Mary, Fantasia, Donnie McClurkin, Anthony Hamilton, among many others.

Melanie Few is theFounder and NFL Sanction Holder of the Super Bowl Gospel Celebration. The show's Executive Producers are Connie Orlando, EVP of Specials, Music Programming & Music Strategy at BET, Jamal Noisette, VP of Specials & Music Programming at BET, Jeannae Rouzan-Clay, CEO of J. Rou Productions Inc.

For more information,visit superbowlgospel.com and join the social conversation using #SuperBowlGospel and #NothingCanStopUs.

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ABOUT THE SUPER BOWL GOSPEL CELEBRATION

The Super Bowl Gospel Celebration was launched in Miami in 1999 during Super Bowl XXXIII weekend. The event became the first and has remained the only inspirational concert sanctioned by the National Football League (NFL). The show has drawn crowds in the thousands and has demonstrated growth year-after-year, selling out venues in major Super Bowl host cities including Dallas, Atlanta, Detroit, Jacksonville, Houston, and Phoenix.

 

ABOUT BET
BET Networks, a subsidiary of Viacom Inc. (NASDAQ: VIACA, VIAC), is the nation's leading provider of quality entertainment, music, news and, public affairs television programming for the African-American audience. The primary BET channel is in 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa and, France. BET is the dominant African American consumer brand with a diverse group of business extensions, including BET.com, a leading Internet destination for Black entertainment, music, culture, and news. BET HER, a 24-hour entertainment network targeting the African-American Woman; BET Music Networks - BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET's growing festival business; BET Mobile, which provides ringtones, games, and video content for wireless devices; and BET International, which operates BET Networks around the globe.